Every June, ​the United Nations celebrates World Oceans Day to raise global awareness of the benefits humankind derives from the ocean and our individual and collective duty to use its resources sustainably. Since its inception in 2008, UN World Oceans Day (8 June) celebrates the ocean and its importance to the planet and our lives, while raising awareness about the many threats it faces. As the challenges to the ocean continue to grow, so does the need for novel solutions and the people driving them. The theme of this year’s UN World Oceans Day is “Innovation for a Sustainable Ocean.” While June 8th is the official date for World Oceans Day, participants can enjoy a two-week ​schedule of events and activities​.

Restore Coral, in continuation with the implementation of Immersive technologies to contribute to ocean conservation and education, invited Laval Virtual to host a “real virtual reality conference” for UN World Oceans Day and showcase the potential of immersive technologies for events. The grand finale for the UN World Oceans Week of events will be the ​“Ocean Innovation Hub: ​An Immersive and interactive digital platform for Sustainable Ocean Solutions​”​ organized by ​Restore Coral​ and ​Peace Boat US​.

The Conscious Fashion Campaign, in collaboration with the United Nations Office for Partnerships, will join the online event on Friday, June 12 from 12:00 – 7:00 PM EST to showcase the work of ocean advocate fashion brands Ecoalf, Juan Arias, Ocean Refresh, Aqua & Rock, GOT Bag and Runa Ray.

This innovative experience can be accessed with ​Oculus Rift, HTC Vive or from your computer. The virtual conference space will allow participants to learn more and exchange ideas about the most important issues today facing our oceans. The full-day experience will include discussions, films, music and photography exhibitions about the world’s oceans with more than 20 organizations and ocean advocates including Underwater Earth, PangeaSeed Foundation, EarthX, Fabien Cousteau Ocean Learning Center, StoriesxFuture, Peace Boat Ecoship, Create 2030, the Blue Planet Foundation and more. It will be co-hosted by Emilie McGlone, Director of Peace Boat US, Roberto Cerda, founder of Restore Coral, Mexico.

Join us on the livestream via youtube here:​ ​https://bit.ly/3dtGBlG and RSVP here ​https://bit.ly/Ocean-Innovation-Hub 

Brands:

Ecoalf:

Ecoalf is living proof that creating a truly sustainable fashion brand is possible without sacrificing aesthetics. Where others see trash, we see potential luxury goods. Thanks to the most advanced recycling technologies, we are able to transform waste, such as fishing nets, plastic bottles, tires and even post-consumed coffee grounds into high quality fabrics and consequently, into fashionable garments.

In 2015, Ecoalf, through its own Foundation, embarked on its most ambitious project: Upcycling the Oceans, a worldwide adventure that will help remove marine debris from the bottom of the oceans thanks to the support of certain fishermen. The revolutionary project aims to be replicated all over the world and its main objective is to recover trash that is destroying the sea, and transform it into top quality yarn to produce garments.

This pioneering initiative has three objectives: to remove litter that damages marine ecosystems from our seas; giving a second life to recovered waste with a circular economy view, and raising awareness about the global issue that marine litter presents. The project started in Spain in 2015, was replicated in Thailand in 2017 and is now being expanded throughout the Mediterranean Sea.

https://ecoalf.com/en/ 

Juan Arias:

Juan Arias is a sustainable Peruvian high-end brand that focuses on the design of refined and modern-luxury collections using Pima cotton and other natural fibres from Peru, endorsing total transparency and responsibility on each stage of production, pursuing to be a positive influence on how clothing is valued today.

We care about our employees and we prioritize our relationship with each and every individual at our company. We make sure that we meet all legal regulations for fair and decent wages, health and safety regulations, age requirements, non-forced labour. We also commit to working on employee relations by celebrating with our team different activities that can brings us together.

We tackle challenges such waste management by recycling as many resources and materials used along the process (energy, waste, water) as possible and continue to evaluate how we can do better. We also demand that we only use certified textiles to ensure that no pesticides or toxins were utilized and that all raw material comes from other Peruvian companies that share the same values.

https://www.facebook.com/pg/juanariasclothing

Ocean Refresh:

In 2019, Bernardo Pedroso founded Ocean Refresh, a brand with big ambitions and a clear purpose – to rid our oceans of plastic. As the son of one of Brazil’s first female surfers, a love of the ocean was instilled in Bernardo at an early age. With a childhood spent playing in the seas of Brazil’s iconic Itúana beach, the ocean was part of his everyday life. Later, with a family of his own, witnessing the scale of destruction of our planet’s oceans became intolerable. Bernardo felt compelled to take action and play his part in turning the tide on this massive but solvable problem. Ocean Refresh was conceived.

We have a burning desire to free our oceans from plastic. We will remove 2 million plastic bottles from our oceans by 2021, making a long-lasting, positive impact for all living creatures. We will educate the next generation and help change the way we do things today, challenging our thinking and considering how we live our own lives. We give back to others and lead in our mission to refresh our planet. We recycle our products and extend their lifespans. We make a real difference.

https://www.oceanrefresh.com/

Aqua & Rock:

Aqua & Rock is a British born sustainable fashion and lifestyle brand. Aqua & Rock sell their own original designs from all over printed skirts to bold and bright t-shirts and pastel art trainers.

The brand is founded by Croatian born, Dea Baker. Dea having studied in Switzerland and later London now resides in Scotland. Dea wanted to create a fashion brand that helped the environment not hindered it. She believes in the power of one; if everyone takes steps to help and support the planet we live on today, the better our planet will be. Dea was inspired by the Scottish coastline she lives on to create “Aqua & Rock”, which features oceans references throughout her branding and designs.

Aqua & Rock work with a mix of sustainable fabrics from Organic Cotton, Recycled Polyester and Recycled Plastics. Aqua & Rock have developed their own sustainable fabric called “Aqua Triblend”. The fabric is made from a mix of up cycled clothing, Recycled Plastic and Organic Cotton. Aqua & Rock also use textile waste as a raw material source diverting it from landfill and incineration. This means they are less dependent on virgin material also saving water and energy in the process, but also stop CO2 emissions and toxic chemicals getting into the atmosphere.

Aqua & Rock also make their work processes, factories and general ins and outs of the business sustainable. Aqua & Rock aim to make all products within the UK. This will stop unnecessary overseas deliveries reducing CO2 emissions along with avoiding an oil pollution hitting our oceans.

In the midst of the current Covid-19 crisis Aqua & Rock bought into stock that was abandoned by high street retailers to stop it going to land fill but also to support the factories. This stock was then re designed for Aqua & Rock and sold to raise money for the NHS in the UK under the campaign “Stay Home Stay Sustainable”. As lockdown measures have progressed in the UK Dea has developed the campaign into an on going “Stay Sustainable” outlook.  Dea realises that fashion retailers can’t go back to methods they were using before and they need to develop to become more sustainable.

The “Stay Sustainable” campaign has developed traction amongst worldwide companies including a Californian based Organic food farm and a Dutch based ethical fashion search engine. The goal of the campaign is to support one another by sharing ideas, manufactures, processes and just creating a support network around each other. Becoming or developing an established brand into a sustainable brand can be hard but “Stay Sustainable” offers those help and guidance. Everyone’s goal is the same, to be able to have a brand or a company that aims to help not hinder our environment.

https://aqua-rock.com/ 

GOT Bag:

We started out as two friends in 2016 – linked to the ocean since childhood – on a mission to keep our oceans plastic free and enjoy marine life while sailing even longer. The approach we take toward product design reflects those roots and bias for sustainable and utility. Since then we recover more and more plastic, make our products even more durable and spread ongoing awareness about the plastic threatening to marine animals.

With the combined power of our growing network of fishermen, textile workers, designers, technicians and partners, and we believe that changing the world for the better is possible.

With the combined power of our network of 1500 fishermen and partners, we collect ocean plastic at our clean-up activities in Java / Demak in Indonesia. It is then cleaned, shredded and turned into pellets before it can become the high quality yarn that is used to craft your sustainable travel bag. Through meticulous research and development, we succeeded in creating a truly sustainable travel companion that convinces with its design and durability. Each Rolltop contributes to cleaner oceans as 3,5 kg of plastic waste. The recovered PET is then turned into pellets and ultimately into yarn which is the foundation for our sustainable travel companions. By recycled PET, we are taking the more environmentally friendly approach compared to using virgin PET. All other kinds of plastic will be fed into the according recycling chains.

https://got-bag.com/ 

Runa Ray:

Runa Ray is a Fashion Design Company established in 2012.

We strive to work for the 3 R’s:

REDUCE

Paramount to our Philosophy since 2012. When we design, we keep the end in mind, which means that we are important to the reduction of carbon footprint that takes place during the process of manufacturing of a design

REUSE

From surplus fabrics that would end up in a landfill to overproduced trims, we ensure that the end product would be of a limited edition and a design masterpiece

By using sustainable materials available across the globe which is bio degradable and is ecologically friendly.

RECYCLE

As a sustainable Fashion Company, Our emphasis is on natural fibers that are planet friendly and is one hundred percent biodegradable. The techniques we use are zero fabric wastage through Origami, Chlorophyll printing. Ancient Crafts such as water painting. And the use of preexisting fabrics that would end up in landfills.

​Our Mission is to Help and Save the Planet by addressing various Environmental and Social concerns through Fashion.

At World Oceans Day- We plan to show the world the negative effects of dyes in the Fashion Industry entering our waters and what we can do to combat that

https://www.runaray.com/

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About Ocean Innovation Hub:

Ocean Innovation Hub is an Immersive and interactive digital platform for Sustainable Ocean Solutions taking place on June 12 (Fri) from 12:00 Noon – 7:00 PM EST. Join us in this inspiring virtual conference space to learn more and exchange ideas about the most important issues today facing our oceans. The full day experience will include discussions, films , music and photography exhibitions about the world’s oceans. This event will be the grand finale for the UN World Oceans week of events around the theme for 2020 – “Innovation for a Sustainable Ocean.”

About the Conscious Fashion Campaign:

The Conscious Fashion Campaign, in collaboration with the United Nations Office for Partnerships, engages leading global industry events, initiatives and activations to facilitate collective action towards the achievement of the Sustainable Development Goals. The campaign coordinates advocacy, education and engagement of fashion industry stakeholders to implement responsible business practices that are mindful of social, economic and environmental impact.

The Conscious Fashion Campaign actively supports the Decade of Action and Delivery for Sustainable Development by bridging the gap between the United Nations and fashion industry leaders to enable the Sustainable Development Goals to scale and create effective strategic multi-stakeholder partnerships. https://consciousfashioncampaign.com   

About the United Nations Office for Partnerships:

The United Nations Office for Partnerships serves as a global gateway for catalyzing and building multi-stakeholder partnerships to advance the implementation of the Sustainable Development Goals (SDGs). UNOP provides a platform for effective partner engagement and works to leverage the assets and expertise of a broad range of partners in furtherance of the SDGs. As a member of the UN Fashion Alliance and the advisor to the Conscious Fashion Campaign, UNOP facilitates awareness, advocacy and engagement to achieve the SDGs within the fashion and textile industry. https://www.un.org/partnerships/